Business Objectives: Student's Book by Vicki Hollett, , available at Book Depository with free delivery worldwide. A new edition of the best-selling Business Objectives, which has new, up-to-date content as well as a , Business Objectives Student Book. Vicki Hollett is a graduate of Reading and Essex Universities in the UK, and now lives and teaches Business English in the USA. She has also taught in Japan.
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Business Objectives Student Book: International Edition (Business Objectives International Edition) [Vicki Hollett] on erothbridunin.tk *FREE* shipping on. erothbridunin.tk: Business Objectives: Student's Book () by Vicki Hollett and a great selection of similar New, Used and Collectible Books. download Business Objectives New Edition: Workbook 2Rev Ed by Vicki Hollett, Michael a good higher-intermediate level business English book for students with a.
Goals and Objectives Checklist If you're having trouble deciding what your goals and objectives are, here are some questions to ask yourself: How determined am I to see this succeed? Am I willing to invest my own money and work long hours for no pay, sacrificing personal time and lifestyle, maybe for years? What's going to happen to me if this venture doesn't work out?
If it does succeed, how many employees will this company eventually have?
What will be its annual revenues in a year? Five years? What will be its market share in that time frame?
Will it be a niche marketer, or will it sell a broad spectrum of good and services? What are my plans for geographic expansion? Am I going to be a hands-on manager, or will I delegate a large proportion of tasks to others?
If I delegate, what sorts of tasks will I share? How comfortable am I taking direction from others? Could I work with partners or investors who demand input into the company's management? Is it going to remain independent and privately owned, or will it eventually be acquired or go public? Your Financing Goals It doesn't necessarily take a lot of money to make a lot of money, but it does take some.
That's especially true if, as part of examining your goals and objectives, you envision very rapid growth. Energetic, optimistic entrepreneurs often tend to believe that sales growth will take care of everything, that they'll be able to fund their own growth by generating profits.
However, this is rarely the case, for one simple reason: You usually have to pay your own suppliers before your customers pay you. This cash flow conundrum is the reason so many fast-growing companies have to seek bank financing or equity sales to finance their growth. They are literally growing faster than they can afford. Start by asking yourself what kinds of financing you're likely to need--and what you'd be willing to accept.
It's easy when you're short of cash, or expect to be short of cash, to take the attitude that almost any source of funding is just fine. But each kind of financing has different characteristics that you should take into consideration when planning your plan. These characteristics take three primary forms: First, there's the amount of control you'll have to surrender.
An equal partner may, quite naturally, demand approximately equal control. Venture capitalists often demand significant input into management decisions by, for instance, placing one or more people on your board of directors.
Angel investors may be very involved or not involved at all, depending on their personal style.
Bankers, at the other end of the scale, are likely to offer no advice whatsoever as long as you make payments of principal and interest on time and are not in violation of any other terms of your loan. You should also consider the amount of money you're likely to need. Any amount less than several million dollars is too small to be considered for a standard initial public offering of stock, for example.
On the other hand, only the richest angel investor will be able to provide more than a few hundred thousand dollars, if that. Almost any source of funds, from a bank to a factor, has some guidelines about the size of financing it prefers. Anticipating the size of your needs now will guide you in preparing your plan. The third consideration is cost. This can be measured in terms of interest rates and shares of ownership as well as in time, paperwork and plain old hassle.
No, we haven't gone crazy--at least not yet. A business plan can be used for several things, from monitoring your company's progress toward goals to enticing key employees to join your firm.
Deciding how you intend to use yours is an important part of preparing to write it. Do you intend to use your plan to help you raise money? In that case, you'll have to focus very carefully on the executive summary, the management, and marketing and financial aspects.
You'll need to have a clearly focused vision of how your company is going to make money. If you're looking for a bank loan, you'll need to stress your ability to generate sufficient cash flow to service loans.
Equity investors, especially venture capitalists, must be shown how they can cash out of your company and generate a rate of return they'll find acceptable. Do you intend to use your plan to attract talented employees?
Business Objectives: Student's Book
Then you'll want to emphasize such things as stock options and other aspects of compensation as well as location, work environment, corporate culture and opportunities for growth and advancement. Do you anticipate showing your plan to suppliers to demonstrate that you're a worthy customer? A solid business plan may convince a supplier of some precious commodity to favor you over your rivals. It may also help you arrange supplier credit.
You may want to stress your blue-ribbon customer list and spotless record of repaying trade debts in this plan. Assessing Your Company's Potential For most of us, unfortunately, our desires about where we would like to go aren't as important as our businesses' ability to take us there. Put another way, if you choose the wrong business, you're going nowhere. Luckily, one of the most valuable uses of a business plan is to help you decide whether the venture you have your heart set on is really likely to fulfill your dreams.
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Business Objectives: Lower Intermediate Business English: Student's Book
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New Quantity Available: Finally, I will promote my business and build customer relationships through word-of-mouth , referrals, and local networking. A clear grammar summary is provided at the back of the Student's Book.